Affiliate Junction (AJ) is a proprietary affiliate marketing platform developed by iSYNERGY and Malaysia’s first affiliate marketing platform that is designed to deliver offline and online performance-based affiliate marketing solutions for advertisers through a single network. Through this platform, advertisers can systematically incentivise the affiliates when a pre-defined objective is achieved. For example, affiliates successfully drive users to visit an advertiser’s outlet and make a purchase.
Launched in 2010, advertisers can access a range of online and offline affiliate programs to connect with affiliates in order to effectively target users. Affiliate Junction automatically tracks and reports on each campaign’s success, thus providing powerful insights to the advertiser. Each affiliate receives structured training and support to help them maximise their performance. Affiliate Junction is a full-service system that swiftly and simply manages all affiliate and advertiser activities through the platform.
To date, Affiliate Junction is Malaysia’s leading and premier affiliate network with more 30,000 registered affiliates and the platform.
Affiliate Junction’s flagship program MY Smart Shopper, was the network’s first offline retail program. The program leverages the Malaysian Identity Card to offer cardholders a loyalty and benefits program. MSS enables registered cardholders to enjoy a range of rewards and offers at participating retailers and merchants, and in turn, affiliates are rewarded with incentives for successful promotional efforts.
The networks offer advertisers a wealth of benefits with the ultimate end results being desired sale or lead. Through the network, advertisers are provided with access to high-value customers through the targeting efforts to the affiliates. They are able to reduce the risk of media spend as they only pay for the desired result (a sale or lead) as part of the performance marketing model.
The platform affords for straight forwards implementation of a campaign and can offer advertisers valuable insights into consumer purchasing behaviour to inform future campaign decision. The return of investment deliver through performance marketing enables advertisers to reinvest into other customer acquisition methods and, in turn increase their marketing sales capacity and results.
An affiliate licence provides affiliates with access to a variety of suitable campaigns and programs and can significantly bolster their lead generation. Through the platform, affiliates gain access to a large base of advertisers and merchants seeking promotional activities significantly increasing their income opportunity and ability to build relationships and reputation with advertisers for future campaigns.
iSYNERGY has developed a full-service system to swiftly and simply manage all affiliate and advertisers’ activities on the platforms. The system has been developed includes a number of practical capabilities, such as payment capabilities, processing and real-time tracking performance. The system also provides iSYNERGY with access to highly valuable consumer data.
Affiliate Junction is different from another affiliate marketing programs as it structured training, education, coaching as well as around the clock access and support.